An entrepreneur sometimes try to do everything themselves to save money. Often it takes a lot of time out of the day, time that could have been better used. Successful entrepreneurs knows that it’s best to build a team. A team that includes a banker, an accountant, business coach and others.
Shouldn’t a photographer be part of this team.
Sure everyone is carrying around a camera in their phones and taking pictures. It wouldn’t seem that needing a professional would be an expense that one need.
However, haven’t you seen photos on social media of family gatherings or special occasions where the background looks nice, but those in the picture are dark. Are these the type of photos you want representing you and your business?
Here are 6 Reasons to have a Photographer as a value member of your team
1) Assists in Representing You and Your Brand
A photographer can assist you with presenting your brand by creating a visual representation of you and your business. Your brand equals your reputation and as a business owner you want to be seen at your best.
2) Tells Your Story
Photographs shows your customers/clients what you offer. A photo is worth a thousand words and tells your story in an instant. With the average time of 8 seconds to make an impression a well produced photo shouts it in just a few seconds.
Sure you can find someone to take some photos to put on your Website and other marketing materials. But do they really show you at your best.
3) Helps to Get your Costumers to Know You
A common statement is, people want to deal with people they know and trust. A photo gives them an idea of who you are, your values and shows them why they may want to work with you.
5) Present Quality
A professional photographer is an expert at what they do. They place a value on what we do with the goal to create the perfect photograph for the situation. They understand the use of light and composition for a perfect photograph. Content is King. Photographs are a part of your content. If you use low quality photos visitors to your Website and Social Media will wonder if your services and products are of similar quality.
5) Photos become a Business Asset
Often when working with a professional photographer the images that are created comes with rights on how you can use the photographs. These rights are never questioned since they are part of the agreement.
6) Sets You Above Others
A photographer creates professional grade photos for you and your company. They use their knowledge of light and composition that shows that you take pride in what you do. It places you above others that are using photos that look like camera phone snapshots or quickly taken as an after thought.
As an entrepreneur you’ll need photos throughout the year. A professional head shot, seasonal casual business headshots, photos for marketing, social media and advertising. Creating these photos take time, and we all know that time is money. How much is your time worth?
Are you ready to bring in a photographer as part of your team? Let’s get together to discuss how I can become a part of your team. You can set up a time for a non-cost talk at Calendly.com/ShoreToBeFun
More on Personal Branding Photography.