Who you are starts with your Why.
Your WHY is your purpose, your cause, what you believe in. Why do you do what you do?
Simon Sinek, in his book Find Your Why, says that everything should start with “WHY”.
A few of his thoughts are, “Our WHY is the thing we give to the world, and we must look inside ourselves to discover it.”
“People don’t buy what you do, they buy why you do it.”
Your WHY is more than something related to your specific job, it’s what drives you – WHAT you do can be many different things that start with WHY.
Here are some questions to help start the process of connecting with your Business WHY:
• What brought you to the field you practice in today?
• Why do you stay?
• What activities, projects, and experiences excite you? Is there a pattern to help expose the why?
• What challenges you in a good way? Explore the challenge for clues to the why.
What work remains to be done? The driving sense of the next step or the evolution often holds some insight into your why. Discovering your WHY is a big part of your Unique Business Identity.
Would you like to learn more? Let’s set up a 1/2 Free meeting.
SGA@ShoreToBeFun.com (Discover my WHY in Subject line
410 708-3653